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Check out Metropolitan’s conservation television ads, which ran on 10 Southern California broadcast stations and many cable networks in 2009.
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“Reservoir” - Using 2005 photography of the water levels at Diamond Valley Lake, this ad features the use of computer generated imagery to compare these to lake levels today, creating a very dramatic demonstration of our decreasing water reserves. |
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“Glass” – This ad draws a parallel between water waste and our dwindling water supply, and what it could mean for future generations. |
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“Shower”- The most light-hearted of the conservation ads, “Shower” is meant to be a memorable spot that illustrates everyday wastes of water. |
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