Every day is a chance to save water. That is the key message in Metropolitan’s 2018 summer advertising and outreach campaign. The “365” campaign encourages Southern Californians to make saving water an every day thing – indoors and outside.
The campaign is in six languages - English, Spanish, Mandarin, Korean, Tagalog and Vietnamese. It will feature outdoor billboards and posters, transit shelters and bus wraps, digital and social media, and a new television spot. Read the July 9, 2018 Press Release.